Think You Can’t Afford a Sales Incentives Platform? Bet You Can.
Parting is such sweet sorrow. And all the more sorrowful when you think the parting is going to cost you some money. But we’ll get to that part in a moment.
Regarding spreadsheets and channel sales incentives programs, then.
Back when your sales channel incentives were always simple and small, managing them manually was easy enough. There was never a time when your trusty spreadsheet didn’t serve you well. Hard to imagine getting along without it.
Today, though, you’re wanting to do larger and more complex sales channel incentives programs. Maybe you want to do tiers and bundles and layered incentives and such, or you want to start rewarding for non-sales activities, like training or lead generation. Or maybe you’ve finally decided that, you know, 17 workbooks are just too many.
It’s clear things just aren’t working out anymore. Bottom line is your needs have outgrown your system.
It’s time to let go of the spreadsheet.
And time to move on to a platform.
Fair enough, you say. But my budget is only $1 million, or $5 million, so tell me just how I’m going to pay for it.
The good news is you’re not. You’re going to let it pay for itself.
The main problem with spreadsheets isn’t that they eventually become inefficient, although they do. The main problem is that spreadsheets are a manual process, and manual processes allow plenty of room for error. The more hands touching a spreadsheet, the greater that room. This is likely costing you some money; maybe serious money. Several studies indicate channel overpayments or mispayments can run between 5 and 10 percent of your budget.
That’s pretty serious. What can you do about it?
This is sales, after all, so it’s all about the numbers. Let’s go with an in-between percentage.
6 percent of $1 million = $60,000.
6 percent of $5 million = $300,000.
Today’s SaaS structure has made robust channel engagement platforms quite affordable, with some as low as $25,000. Take that number and tack on annual monthly fees of $3,000.
Cost = $61,000.
Money that was doing nothing but going down the drain now buys you a new platform, giving you access to a much wider world of effective, profitable sales channel incentives possibilities.
And then you get free upgrades.
That works, right?
And that’s also why you’re not going to miss your spreadsheet. Hawk Incentives offers a cloud-based, intuitive, highly flexible, SaaS channel incentives platform that’s quick to launch and simple to use. When you’re ready to make the move, we look forward to talking with you.