Recent Happenings

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Oct 17, 2018

Several popular reward tools can accommodate different recipient preferences and redemption styles.

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Oct 10, 2018

Research-backed ways from Hawk Incentives and Blackhawk Network to get more from gift card programs.

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Oct 3, 2018

Rewards outperform discounts by keeping shoppers coming back, encouraging revenue growth and building brand reputation....

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Sep 28, 2018

Food for thought on why you should offer a wellness program, or step-up what you have in place.

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Sep 12, 2018

Hawk Incentives issues new report and infographic of marketers’ sentiments on the role and effectiveness of promotions....

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Sep 4, 2018

Customer reward programs are popular with today’s consumers; here are tips for designing effective loyalty programs.

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Aug 1, 2018

How gift and incentive cards can improve brands’ loyalty programs, especially with millennials.

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Jul 25, 2018

Research indicates that loyalty programs are not only here to stay but are thriving—especially among millennials.

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Jul 17, 2018

62 percent of US employers are missing the opportunity to better engage employees through wellness program sponsorship....

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Jul 11, 2018

Strategies retailers can use to embrace digital payments and connect with tech-savvy shoppers via incentive programs.

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May 30, 2018

Millennials demonstrate preference for prepaid and gift cards for loyalty rewards.

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Apr 17, 2018

As technology makes rebates better than ever, shoppers are searching for products with rebates 20% more than last year....

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Apr 16, 2018

When done right, the benefits of wellness programs can stretch beyond keeping employees healthy.

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Apr 11, 2018

Psychographic data can create retail incentive programs that generate positive customer experiences.

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Apr 4, 2018

Everyone's on their smartphones, so why aren't you offering mobile-enabled rewards?

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Mar 21, 2018

How and why to motivate employees to adopt healthy lifestyles by participating in wellness programs.

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Jan 31, 2018

The incentive gift card craze will not be contained: Insights from Hawk Incentives VP of Marketing Theresa McEndree.

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Dec 11, 2017

Tips for employers on choosing the right reward to demonstrate gratitude and support year-round employee engagement.

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Dec 1, 2017

The basic premise of an incentive program is pretty simple, but managing one isn’t for the faint of heart.

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Nov 20, 2017

Adoption of mobile wallets—while growing—has had slower consumer acceptance than anticipated. Here's why.

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Nov 17, 2017

How to engage existing and potential customers ahead of the busiest shopping season of the year.

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Nov 6, 2017

Consumers don’t just want to replace the function of a credit or debit card with mobile wallets.

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Oct 23, 2017

Research from Hawk Incentives found that over 90 percent of consumers are still bargain hunting.

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Oct 18, 2017

Seven ways to optimize your consumer incentive program.

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Oct 16, 2017

Tips for how to deliver a better incentives experience.