Employee in hardware store discussing sales incentives with female customer making a purchase

Sales Incentives for Individuals

Great Individual Sales Incentives
That Get Great Results

If your sales incentive programs aren’t generating the participation you’d hoped for, it’s probably time to reconsider the rewards you’re offering for individual incentives. Are you relying on outdated rewards or delivery options?

With reward payment and delivery technology advancing so rapidly, your sales team may be lured to another brand offering the latest in instant, digital reward delivery, or a more compelling array of reward options.

Incentive program engagement means having the rewards your team wants, whether that’s a $5 digital gift card (egift) for coffee or a $500 prepaid card. Choice, delivery and an array of redemption values helps drive engagement and performance among reps at all levels. 

Offering desirable and compelling rewards is a critical part of your incentives program for individuals.

According to our recent reward preference research: 

  • Sales people prefer open-loop prepaid reward cards, and the higher the dollar value, the greater the preference.8
  • For a $25 incentive, 48% want a physical reward card and 35% want a digital reward card.8
  • For a $100 incentive, 62% want a physical reward card and 30% want a digital reward card.8
  • Our data shows that these are among the top gift and egift categories: Electronics, Food & Beverage and Clothing.

Hawk Incentives offers an online rewards catalog that gives your individual sales people the option to choose the rewards they find most desirable, from reloadable prepaid cards to the best digital gift cards that can be delivered in a snap. By offering the rewards they really want, you are more likely to build loyalty and offer a better incentives experience.

Hawk Incentives provides end-to-end reward delivery, including a full suite of APIs, rewards and white-glove service.

8 Source: A Hawk Incentives rewards preference survey of 1,022 smartphone-owning Americans was completed by Leger online between February 10 and 28, 2017. A probability sample of the same size would yield a margin of error of +/-3.07%, 19 times out of 20. 

We Know Rewards

From prepaid reward cards and gift cards, to mobile and digital gifts, you’ll find the right reward to incent the right behavior.

Universal Prepaid Rewards Cards

Ideal for any corporate incentive program, these universally accepted cards from major networks— in your choice of single-load or reloadable—allow everyone to choose their own reward. Plus, we offer an exclusive prepaid card option that gives its bearer the opportunity to have 5% of their total spend credited back to their card when they use it to shop with participating merchants.

Max Prepaid Reward Cards

Powered by our DirectSpend® merchant filtering capabilities, this “Super Gift” card can be used at 160 popular merchants. It’s an affordable option that helps your incentive budget go further.

Multi-Merchant Cards

Network-branded cards featuring our patented DirectSpend® merchant filtering process let you direct cardholder spending to a specific category or group of merchants. We have some pre-existing multi-merchant products you can use, or you can create your own.

Virtual Open-Loop Reward Cards

Earn it now and get it now, with prepaid reward cards available in electronic format that can be immediately emailed.

Gift Cards

Our wide selection of popular single-merchant cards is often the right choice for specific strategic goals.


Our digital version of gift cards, available in the US, Canada and many other countries and currencies.

Questions? Let's Talk.

Give us a call at 866.219.7533 today to learn more.

Service & Support

We don’t only strive to offer a better experience for your customers. We’ve created a better experience for your business too.
Account Management

We offer onboarding with kickoffs, project plans and action logs, supplemented with weekly calls, monthly check-ins, quarterly business reviews and annual client assessments.

Client Success

Our experienced client success team delivers continual optimization and strategic insights.

Customer Service

We offer award-winning contact centers in the US and nearshore. Service options include email and live operator coverage seven days a week. Support in 17 languages available.

Fulfillment Options

Choose from branded prepaid reward cards, checks and virtual or physical rewards.

Reporting and Analytics

We offer a 24/7 reporting portal with standard and custom dashboards. Benefit from our in-house analytics team with data-driven insights and program enhancements.

Claims Processing

Accurate mail-in and digital claim and submission validation is a snap with our powerful rules-based validation engine, team of claim processors and leading fraud and risk management protocol.

Validation and Fraud Management

We help you protect your investment with complex program validation and risk management options for claim processing and reward issuance.

Strategic Alliances

Our wide range of industry-leading alliances gives us the added power to offer you more.

We deliver engaging platforms that are quick to launch, highly configurable, and easy to use.

Our reward delivery platform that connects your people and platforms to the right rewards, Hawk Marketplace enables comprehensive reward management via our portal and API solutions. It provides ordering, funding, loading, activation and reporting services for 700+ rewards for your organization.

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